TSOL Market Insights is the largest Data Observatory for the traditional channel in Colombia. Through the collaboration of the largest distributors in Colombia, we have gathered and analyzed millions of transactions between distributors and stores to develop the best market information for the CPG Industry.
Stay up to date with the behavior of the channel, the regions and sub channels
Find regional trends and opportunities to strengthen your tactical plans
Define tactical and strategic plans for your brands based on the best channel information
Take control of your pricing strategy, understanding channel trends
Find the best information about main cities to guide your tactical actions
Evaluate and improve your product launch strategies by understanding market behavior.
Optimize your promotional budget by understanding the purchase behavior by location.
The best channel information combined with our knowledge and expertise makes us great partners to help you solve your business challenges.
Daily information of millions of transactions made between distributors and retail outlets.
We use invoice level data and create different metrics to measure the channel.
2000 million data points (number of units of information), aggregating over 150,000 locations in over 1000 cities and 32 states.
